RUMS
Project Description
This was a group project where we explored how Mixed Reality could impact the future of the real estate business.
This was a group project where we explored how Mixed Reality could impact the future of the real estate business.
Exploration
During our research, we looked at the different sectors in which Mixed Reality (MXR) could affect our lives in education, business and leisure. We quickly discovered how MXR would redefine the way people develop relationships, the way they work, communicate, and educate. This could create new behaviour and opportunities for business. Overall, MXR would then redefine our perception of time and space as it would help us to connect even more with people around us no matter the space or time.
Project Outcome
Seeing the influence of MXR on space we asked the question. "At what point in time will Real Estate stop being ""Real"" and become ""Digital""" ?
We could now be interacting in mixed spaces allowing us to be at multiple spaces at the same time. Therefore we created RüMS, a digital estate agency powered by AIRBNB. RüMS would provide multi-dimensional spaces for live events (B2C), travelling (B2B), and event facilitators (B2B2B). Imagine being able to redecorate your home the way you like it whenever you like it. Being able to be in the front row at your favourite concert, creating new experiences and memories for the people as well as creating new business opportunities.